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content marketing

Explained : Hero, Hub & Hygiene content strategy with examples
8 years ago

Explained : Hero, Hub & Hygiene content strategy with examples

With the multitude of options available for a marketer today to reach the target audience, brands are increasingly realizing the importance of doing the same more consistently. The …
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Examples of branded content story in the Indian marketing context
10 years ago

Examples of branded content story in the Indian marketing context

This post took me quite sometime to research and pen down my thoughts because there has already been so much written about content marketing, branded content, advertorials, native …
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