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PayTM

10 best marketing campaigns of 2016 – India

We liked, shared and talked about some amazing marketing campaigns in 2016. 2016 also marked the year of devaluations, mergers, talks on unit economics, startup fund crunch and more. In …
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Uber’s uber cool and unconventional marketing strategy in India
9 years ago

Uber’s uber cool and unconventional marketing strategy in India

Uber has been an inspirational brand since the moment it first stepped its foot in India. It already had attached to its name then, a $41bn  valuation and one of …
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