We liked, shared and talked about some amazing marketing campaigns in 2016. 2016 also marked the year of devaluations, mergers, talks on unit economics, startup fund crunch and more. In …
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Time and again, on this blog, we have written about how brands come together to cash in on important days/holidays and festivals in India. Brands often time their …
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I was almost always of the belief that animated videos will never work in a B2C context. This is the reason I never became party to this whole …
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Well, this was destined to happen. Today we are discussing Youtube as a substitute to television. It has become a storehouse of entertainment. Movie trailers are being released …
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